Now the sharp-eyed amongst you may have noticed that I am releasing ‘Do What You Like’ on a Thursday, which may seem a bit odd but I can assure you it wasn’t a mistake.

The release is to coincide with World Animal Day which takes place worldwide on 4th October 2018. Given the themes of the song this felt like an appropriate thing to do.

World Animal Day is a social movement which aims to raise the status of animals in order to improve welfare standards around the globe.

It takes place in exactly seven weeks.

Find out more and get involved directly on their website.